Analysing Advertising

In this advertisement I see the three Rs, reduce-recycle-reuse. The frog is round and it has the continents in it. Its tongue is zapping out and its attached to the recycle sign. I think that the purpose of this advertisement is to get more people recycling. The way they have made it is very clever because the frog is the world and everything is green, this connects with the writing “GO GREEN!” I believe their target audience was teens and children because of the way it has been made and how it seems rather childish even with its important message. I believe the creator has used the colour green and the phrase “GO GREEN!” because “going green” is commonly referred to as recycling. The creator has put the 3 Rs in the ad because they are recycling motto and also because not everyone knows them and by putting them in the ad the creator is getting the message to the world. I believe this advertisement achieves its purpose of making everyone recycle because even if one person reduces or reuses or recycles it can help our world crisis.

















In this advert I see a surfer wearing a bio suit and carrying a surfboard, the beach he (I’m assuming) is walking on a deserted beach and there is a storm in the background. I believe the advert is about the fact that there is so much pollution going in to our oceans to swim or surf with out being contaminated you will have to wear a bio suit. The storm is supposed to represent that trouble is coming and also that chemicals can make storm clouds and cause acid rain. I think this ad is targeting teenagers because most of us can surf or like watching surfing or like to swim. I think the author of this ad chose dark, gloomy colours and then in the middle of it all is a surfer in a bight yellow bio suit. I believe it was made dark so that the yellow bio suit stood out as it is the main part of the advert. I believe the creator has added words to this advert to make its meaning even stronger and to help with explaining. I believe that the advert achieves its purpose because it sends a strong message that is clearly understood.